The interaction between disaster recovery and business continuity professionals and their communications counterparts impacts the effectiveness of even the best DR and BC programs and – just as importantly – how key stakeholders perceive those programs’ effectiveness. Unfortunately, many organizations – even ones with sophisticated BC and DR plans – fail to extend their planning and preparation to this vital function. Jon Austin, a 25-year communications professional who’s worked on hundreds of crisis and issue management situations, will offer insights into how BC/DR professionals can explore the topic of crisis and issue management communications with their internal counterparts, the elements necessary for creating effective communications plans as well as tips for evaluating a plan’s completeness.
Crisis Communication
The interaction between disaster recovery and business continuity professionals and their communications counterparts impacts the effectiveness of even the best DR and BC programs and – just as importantly – how key stakeholders perceive those programs’ effectiveness. Unfortunately, many organizations – even ones with sophisticated BC and DR plans – fail to extend their planning and preparation to this vital function. Jon Austin, a 25-year communications professional who’s worked on hundreds of crisis and issue management situations, will offer insights into how BC/DR professionals can explore the topic of crisis and issue management communications with their internal counterparts, the elements necessary for creating effective communications plans as well as tips for evaluating a plan’s completeness.
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Edina, MN 55435 + Google Map